Insights

I have always known that communication is important. From my mother telling me to look people in the eyes and have a firm handshake as a child, to leading PR programs today as a communications professional in sports and business. Yet sitting at the Sports PR Summit this week, the importance of communication and the…

We’ve all been grappling with the introduction of generative AI. We’ve had tons of conversations and debates about it. Some have embraced it unabashedly, and others have drawn a line in the sand – prohibiting its use. Here’s my take: 1. It can help you write. Ever stare at that blank screen and flashing curser…

It goes without saying that social media is essential for personal branding and professional networking. And, we all know that LinkedIn is the go-to platform for professionals of all ages. Yet, you’d be surprised how many young professionals embarking on their career journeys are not yet capitalizing on the channel to support their long-term careers.…

For many years, I have advocated for the insurance industry to coalesce in pursuit of a perception change. The industry clearly gets a bad rap. ProfitableVenture notes seven reasons why people think insurance companies are bad. I think at least a few are missing from this list. You hear people say insurance companies are not trustworthy, uncaring…