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How to use AI – for reluctant PR pros

Graphic with man on computer with arms up cheering. Text overlay saying "How to Use AI for Reluctant PR Pros"

We’ve all been grappling with the introduction of generative AI. We’ve had tons of conversations and debates about it. Some have embraced it unabashedly, and others have drawn a line in the sand – prohibiting its use. Here’s my take: 1. It can help you write. Ever stare at that blank screen and flashing curser…

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