Heritage Golf Group Selects Stretch PR to Lead Internal and External Content Marketing Programs
Stretch PR will deliver a suite of solutions, including new business acquisition strategy and promotion, positioning, content marketing, employee communications, and thought leadership.
HERNDON, VA — July 11, 2023 — Today, Heritage Golf Group, the fastest-growing owner and operator of golf and country clubs in the US, announced that it has retained Stretch PR to provide internal and external content marketing programs to drive new business acquisition and engage employees. These services will support Heritage Golf Group to build its brand and reputation in golf and related amenities.
“We are excited to work with Stretch PR as we continue to add quality clubs to the Heritage network,” said Andy Miller, Chief Revenue Office of Heritage Golf Group. “This partnership will enable us to communicate the rich history of our clubs, showcase capital investments, promote improved member/guest experiences while also bolstering employee pride.”
Heritage Golf Group is a boutique owner-operator of upscale private country clubs and daily fee/destination golf courses, delivering guidance, creative innovation, leadership and operational expertise to achieve long-term success for club members, guests, employees and financial partners.
Stretch PR is headed by former executive vice president and managing director of KemperLesnik, Amy Littleton. The agency specializes in media relations, content marketing, social media, brand activation, thought leadership marketing, employee communications, influencer marketing and issues management.
“Stretch PR is perfectly aligned to deliver results for Heritage Golf Group in the golf industry,” said Amy Littleton, president of Stretch PR. “We look forward to leveraging our deep golf knowledge, content marketing expertise and embedded client-service mentality to help build the Heritage Golf Group brand. The company is making incredible strides in golf course acquisition and revitalization, and we are eager to support and facilitate communications in pursuit of an accelerated growth strategy.”
About Heritage Golf Group
Since purchasing Heritage Golf Group in January 2020, the current ownership and leadership team has grown the company to include 32 clubs across the US and more than 3,500 employees. With its home office in Northern Virginia, just outside Washington DC, Heritage’s 32 clubs are in Alabama, Colorado, Florida, Georgia, Illinois, Missouri, New Jersey, New York, North Carolina, South Carolina, Virginia, Michigan, and Wisconsin. The company continues to grow by acquiring a mix of private country clubs in residential communities, member-owned clubs with growth potential seeking strategic alternatives, and premium daily-fee and resort golf properties in major resort destinations and metropolitan markets. Guided by the principle of evolving the golf experience to the highest level, each individual club’s amenities and operational systems are tailored to augment its unique assets. For more information, please visit www.heritagegolfgroup.com.
About Stretch PR
Stretch PR, LLC is a full-service public relations agency that pairs proficiencies in the latest digital and analytics technologies with dynamic, talented people to drive impact and deliver results beyond expectations. Based in Chicago, Stretch PR serves clients worldwide. Visit https://stretchpr.com/ for more information.
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Media Contact:
Sarah Van Dommelen
616.389.9040